The usual one-page resume and Cover Letter seem to be going into extinction in today’s labour market.The social media offers a way to stand out beyond the conventional recruitment process.

Many companies use social media and professional networks to recruit so it is out of place to say there is nothing to do on social media in this age and time.

According to one of the social media platforms, LinkedIn, which is a go-to place for online resume, about three people get hired via the professional networking platform every minute.

Other social media platforms like Instagram, Facebook, Tiktok and so on can be used not only for networking but job searching as wel as kickstarting and growing a career.

It is never too late to build your social media brand . Listed below are some tips on how to achieve a strong social media presence.

  • Optimise your usage of the available tools on the social media platform
  • Research. Research. Research. Look for the social media accounts of your preferred organisations, find out what values you share and integrate them into your pitch.

*Make connections with employers through social media, demonstrating confidence, drive and open mindedness.

*Show off your skills and achievements as securing an interview or offer will require that you have the right job skills.

*Present yourself in the best way you know how. Be yourself but ensure that you project a personal brand that is distinctive, relevant and valuable .

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