(A conversation with world – renowned magician, Zeto Peller)

The 21st century business landscape keeps changing ever so rapidly.  On this episode, our conversation focuses on the business of Magic – a multibillion dollar global industry which Africans rarely pay commercial attention to.

Our guest on this episode, Zeto Peller, who has been in the industry for over four decades shares deep insights on the business side of Magic; what it take to be a magician;  magic as Entertainment; the life and times of renowned magicians around the world; the Magic business’ systems, structures and processes; Sales/Marketing as well as Business Development issues; Personnel; and other strategies of success  in the magic entertainment business.

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